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Woodman


Creative Agency: DDC.Lab
Art director: Alexander Frelikh
Designer: Elena Kharitonova
Project Type: Produced, Commercial Work
Location: Saint-Petersburg, Russia
Packaging Contents: Beverage, Spirits, Gin, Alcohol
Packaging Substrate / Materials: Glass bottle, Paper
Printing Process: Foil stamping, Flexography

In "Woodman" project we needed to create the image of "elegance simplicity" and convey strong temper of the drink. We decided to use idea of clear design with emphasis on the combination of materials – warm bronze and noble wood.

Some elements and large typography are styled like metal without any additional graphics. This allowed us to emphasze rigor and minimalism.

Label simulates a wood texture by feel, looks amazing with bronze and softens her gloss. Oak cork is finalizing design concept.







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