Leafcare

Designer: Alexandra Loginevskaya
3D – Visualizer: Pavel Gubin
Project Type: Student Project
School: British Higher School of Art and Design
Course: Visual Communications
Tutor: Leonid Slavin
Location: Moscow, Russia
Packaging Contents: Plant care
Packaging Substrate / Materials: Plastic, Cardboard
Printing Process: Flexography, Digital printing

Leafcare is an innovation plant protection product aimed to protect or save plants from plant pests and plant diseases.

This project seeks to create such product, which is able to provide the garden problems decision by itself. How can we know that our garden is saved from plant pests and diseases? – It’s very easy – we should only have a look on the plant’s leaves.

The healthy plant has green leaves without any unusuals. But if leaves have any unusuals it means that the plant has disease or has been attacked by pests.

For instance, orange spots on the leaves – is the sign of plant rust. My packaging design is based on this very connection between plant’s disease and it’s consequences appeared on the leaves. The line product includes three protection types, which have color design: insects protection (green color), diseases treatment (orange color), diseases prevention in case of lack of necessary substances’ (yellow color). Each type consists of four products, and each product has its own unique identifier — a leaf with the specific injuries. Therefore, you can only have a look on the leaf to get the plant’s problem without the necessity to read a lot of specific books. Product line is sold in convenient cartridges to be inserted into the special branded Leafcare sprayer. When mixing the product with the water the resulting solution becomes painted in green, yellow or orange, depending on the type of product respectively. You buy the sprayer just once and then replace cartridges when necessary. Cartridges are sold in boxes with 2 cartridges in each.

If your plant suffers from plant pests or plant diseases you should only take it’s leaf and compare it with the leaf on the package and select the appropriate product!

What’s Unique?
Unique shape and simple talking design will help you easily and quickly solve problems in the garden