Chips Allumette BCBG

Agency: Arome
Graphic Designers: Catherine Alamy, Delphine Goyon
Director: Rémi Vicente
Project Type: Produced, Commercial Work
Client: Chips BCBG – La Ducale
Location: Avignon, France
Packaging Contents: Chips Packaging
Packaging Substrate / Materials: Plastic

It crunch for the Ducale who launches his matchstick chips in 2 formats (40g and 150g). The brand that has been collaborating with Arome for 10 years is experiencing an unprecedented development in the wagons bar SNCF, Monoprix and many French retailers.