Nescafé Tet Gif Set 2019

Design: KATS Creative Design & Branding
Location: Vietnam
Project Type: Concept & Produced
Client: Nescafé Viet Nam
Packaging Contents: Nescafé CafeViet & Cafe Late gift set
Packaging Substrate / Materials: Paper
Printing Process: Digital printing

At the end of 2019, we received an offer from Nescafé Vietnam for a special 2019 Tet packaging. The concept was around to illustrated lunar new year activities in a very state-of-the-art style. On the other hand, we also had to make sure that the brand spirit still be deliverable with Tet colour theme which usually easy be cheesy.