Grooms Catnip

Design: Hi! estudio
Location: Mexico
Project Type: Produced
Product Launch Location: Mexico
Packaging Contents: CATNIP
Packaging Substrate / Materials: Cardboard, bottle glass
Printing Process: Flexography

Under the premise that all cats should be happy, we designed grooms, a brand of “nepeta” grass that works as a creative stimulator for cats.

A food that keeps cats active and playful. An irresistible herb for cats, we carry out the naming, Packaging and Branding, balancing a friendly and clinical graphic identity.

The main character is a cat with 3 eyes that represents the awakening of his consciousness through meditation and the use of catnip.

An irresistible herb for cats, we carry out the naming, Packaging and Branding, balancing a friendly and clinical graphic identity.

The main character is a cat with 3 eyes that represents the awakening of his consciousness through meditation and the use of catnip.