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Agency : Raison Pure Paris
Account Director : Estelle Pillet
Art director : Jérémy Vince
Raison Pure Paris creates the new limited edition tin gift pack for Chivas, the original luxury whisky brand. The distinctive and masculine design, inspired by the elegant gentleman’s wardrobe and tailormade universe, features luxury & stylish fabric pieces. Innovative production technique and fine embossings highlight Chivas’ values of heritage, know-how and sophistication.
A « must-have » chic & unique object for this winter !
Designed by LADYSSENYADORA, Spain.
Tinta de Vi was born from the desire to design something crazy and daring. Ladyssenyadora, a Catalan graphic design studio, decided to create their own brand of wine, inspired by the designers' love of wine and the world of label design.
Under normal circumstances, their own clients usually produce tens of thousands of bottles. But their own brand is a limited edition of about 100-200 bottles, allowing them to treat each bottle in a special way. Their aim was to develop a label for their wine that was “impossible”. In order to deem their design as such they decided to use real wine to print the label. Thus came the wine’s name: "Tinta de vi".
The opportunity arose when one of their winery clients accepted the conditions of payment with wine. The following day they were sent 150 bottles of the best vintage.
The tumultuous road of discovering how to print with wine started with the wine making cycle itself. They first tried printing using the leftover "cake" from the first grape pressing using silkscreen or letterpress. But the excess wine from the cake created wrinkles and splotches on the paper. They tried leaving the wine to dry out in the sun, but the resulting pigment didn't work either. They thought of cooking with wine, so a wine reduction option was put to the test. They even tried real wine with a home-printer. But nothing worked.
When all options failed them and they were feeling down and out, they heard words of wisdom calling from above saying, "Children, fear not! Go upstairs to the roof terrace and have a smoke" (which is where they usually go to clam their nerves). There, amongst the weeks-old leftover trial samples, they noticed several pools of partly-dried wine that had formed a sort of dark-red goo that was perfect for printing!
Finally, together with Marçal Font as photographer and Jorge Croissier on video, "Tinta de vi" came to life. With Ladyssenyadora, it’s not only about good taste and good wine but it's the good design too that allows us to enjoy it all.
Designed by Evan Yurman & Mode Design Group (MDG), United States.
Branding and design agency Mode Design Group (MDG) has teamed up with world famous jeweler David Yurman and powerhouse tequila brand Patrón to create a custom, limited edition David Yurman for Patrón Añejo Dagger Bottle Stopper for the 2013 holiday season. This is the second limited edition design collaboration MDG has created for Patrón tequila.
The new collectible bottle accessory is crafted exclusively for Patron Anejo by Evan Yurman, Chief Design Director for David Yurman men's and timepiece collections. Patron's relationship with Yurman emerged from a shared commitment to understated luxury, meticulous craftsmanship and masculine elegance. Die-cast in solid metal and electroplated in gun metal and 24K gold, the bottle stopper is an exceptional two-toned sword featuring elaborate metal carvings inspired by those depicted on the hand guards of 18th century Japanese Samurai swords; a reflection of Yurman's love for unique and rare objects, artwork and artifacts. Like Patron Anejo, Yurman's bottle stopper is bold, intricate and truly distinct.
MDG facilitated the collaboration between the brands, resulting in remarkable branding, logo and package design. The product hit stores in November 2013.
Designed by Bluemarlin, United Kingdom.
Global brand consultancy bluemarlin has designed packaging for ZEO Tingle Bells, a limited edition offering from Freedrinks Ltd. This glittery new addition, flavoured with winterberries and mulled spices, will be available throughout the holiday season at Yo Sushi! Restaurants and WH Smith stores as well as a host of independent pubs across the UK.
The variant’s name, “Tingle Bells” plays to the signature tingling and warming sensation the brand delivers. The design reflects this by embodying the sentiments of warmth, cosiness and cheer. Taking its inspiration from retro-style Christmas jumpers, the festive new look features a ‘knitted’ logo and a snowflake ‘stitched’ on to the cap. Metallic gold labels compliment the mesmerising sparkle of the beverage, which is created by an all-natural gold mineral.
Designed by VRS WPI Vilnius, Lithuania.
Designer Marija Mikulskiene
While waiting for Christmas “Vilkyskiu pienine” has created a holiday design for its milk. Without losing Black Cat product line identity, package turned out exceptionally seasonal and visible on the shelves. The main character was dressed up with a scarf and hat to keep warm and spoke up to all kids (to grownups as well) who believe in Christmas magic. Is in it magical? It makes all people smile.
Designed by SmashBrand, United States.
Art Haus Inc has a special selection of gourmet lemonade that are only available as limited edition releases. Each new release features a new design that changes slightly just like the fresh flavors inside. Fresh, unique and never overproduced...that’s Art Haus Lemonade.
Designed by Webb deVlam, United Kingdom.
BOMBAY SAPPHIRE® DISTILLERY AT LAVERSTOKE MILL LIMITED EDITION BOTTLE AND LIMITED EDITION GIFTBOX TO BE UNVEILED IN 2013
Design agency Webb deVlam creates bespoke bottle and giftbox
The Bombay Sapphire team, in conjunction with design agency Webb deVlam, is proud to announce the launch of the ‘Bombay Sapphire Distillery, Laverstoke Mill Limited Edition Bottle’ and the Imagine What You Can Discover Giftbox to celebrate the soon-to-be opening distillery at Laverstoke Mill in Hampshire, UK.
Work on the limited edition bottle involved both structural and secondary packaging design, and will lead to the creation of a distinctive house style for the distillery itself. JP Hunter, Creative Director, Webb deVlam said: “The Laverstoke Mill house style is a living, breathing entity which evokes the spirit of the location and the focal points that surround it. Along with the history and traditions of Bombay Sapphire itself, Laverstoke Mill provided us with a wealth of inspiration. The limited edition bottle and giftbox are the first items to encapsulate this. The designs feature all the quintessential details that we have come to expect from Bombay Sapphire, but they also have a depth of discovery that really holds the attention.“
The special edition product features an illustration by award winning British illustrator, Si Scott, which depicts all of the key iconic features of Bombay Sapphire and Laverstoke Mill; from the ten exotic botanicals with which the gin is infused, to the copper stills used during the distillation process and the River Test which runs through the site. The illustration also references the sustainable way in which Laverstoke Mill has been restored, featuring carp in the river, a kingfisher and bats, all of which have made their home at the site.
The Limited Edition Bottle pays homage to the history of the gin whilst maintaining the iconic blue colour with which it’s now synonymous. It features a ceramic application of Scott’s illustration and the bottle is inspired by the two intertwining glasshouses which sit at the heart of the distillery at Laverstoke Mill. The glasshouse structures are the inspiration of acclaimed London design studio, Heatherwick Studio (renowned for creating the London 2012 Olympic Cauldron) and are influenced by Britain’s rich heritage of glasshouses and the dramatic sculptural forms of the copper stills used in Bombay Sapphire production and, once completed, will house each of the ten botanicals which are carefully sourced from around the world by Bombay Sapphire Master of Botanicals Ivano Tonutti.
The elegant stopper and bottleneck are inspired by the multifaceted glasshouses. Meanwhile, the bottle features a metal band which represents the colour of the materials used in the refurbishment of the site, bank note detailing to reflect the industrial heritage of Laverstoke Mill (which once produced bank notes for the British Empire) and imagery of the botanicals. Bombay Sapphire has previously released limited edition bottles to mark the 250th Anniversary of Bombay Sapphire (designed by Webb deVlam) and the $200,000 Bombay Sapphire Revelation bottles made of Baccarat® crystal.
Similarly, the Imagine What You Can Discover Giftbox also launches this Autumn. A bottle of Bombay Sapphire gin is encased in the intricately designed gift box which tells the story of the gin; features an introductory note from Heatherwick and a Bombay Sapphire cocktail recipe, The Mill martini cocktail, devised by UK Bombay Sapphire Brand Ambassador, Sam Carter to ensure the contents can be enjoyed at its imaginative best.
In addition, Scott’s elaborate illustration of the distillery, which can be folded out from within the giftbox, can be explored using the specially-designed magnifying glass included. Using this, consumers are invited to discover the history of Bombay Sapphire and the site at Laverstoke Mill, with those who uncover the five key historical dates hidden in the illustration eligible to enter a competition online (at www.bombaysappphire.com/imagine) for a chance to win one of 15 Bombay Sapphire Distillery, Laverstoke Mill Limited Edition Bottles (see notes to editors for more details).
Emma Johansson, Global Marketing Manager, Bombay Sapphire adds: “As we look forward to opening the Bombay Sapphire distillery at Laverstoke Mill, we are excited to see our agency partners embrace the spirit of the site and use it as inspiration to create imaginative assets that bring the brand’s home to life. The Bombay Sapphire Distillery, Laverstoke Mill Limited Edition Bottle that Webb deVlam have designed is sure to evoke the same tradition, quality, craftsmanship and imagination infused within Bombay Sapphire gin, and we eagerly anticipate unveiling it to consumers globally.”
This year's bottle is decorated with a signature ELIE SAAB lace pattern, that recalls the feminine and elegant designs featured so prominently in the brand’s collections. The delicate white lace has been applied with architectural accuracy, bringing added refinement to the clean lines of the bottles silhouette. The final creations symbolize the immaculate craftsmanship, and mutual sophistication that both ELIE SAAB and evian are renowned for.
The partnership between evian and ELIE SAAB is the latest to follow six years of evian associating itself with international fashion brands. Previous designers include: Issey Miyake, Paul Smith, Jean Paul Gaultier, Christian Lacrouix, Courreges and most recently Diane von Furstenberg.
"We are thrilled to see our bottle dressed by Elie Saab: this masterful artist designed a unique, subtle lace gown for our glass limited edition that elegantly underlines its purity while capturing how unique and precious the evian water is". Martin Renaud, President Evian Volvic World.
Designed by Rice Creative, Vietnam.
Cointreau approached us to create a limited edition pack for them. This pack was to help them communicate one of their most successful cocktails, by including a shaker with the bottle, and some simple instructions. This cocktail was to be made interesting to a female audience. This package also lined up with the Tet holiday in Vietnam, and Cointreau requested we consider this in the design.
To communicate Tet, we developed a Tet inspired pattern to literally line the inside of a feminine handbag-like pack. We felt this solution effectively communicated a feminine touch to the Tet holiday. Being greatly inspired by Cointreau's heritage, we developed classic look for the devices which contained the messaging.
Designed by Rice Creative, Vietnam.
For the 1st anniversary of Marou Chocolate's existence on earth, The founders held a celebration at the chocolate factory outside Saigon, Vietnam. The guest were a collection of individuals who had helped the brand in some form or another.
As our gift to Marou, we created a set of unique items to commemorate the milestone occasion
We stayed up very late one night, recalling all of the key events Marou had been through over their past year, and scrawling out a sort of treasure map. This map was screen printed in Marou gold and folded into the size and shape of one of their chocolate bars.
Next we created 12 unique chocolate bar labels ( one for each month of the brand's existence ). We took liberty with the Marou brand elements, and stretched the possibilities of them appropriately for a small and Marou savvy audience. One bar even features some logos and a brand name that were "killed" early in the branding stage, The labels were screen printed in the same manner as the map. The bars were individually bound with a map, for each guest, so that guests could compare, trade and experience a different part of the story together during the event.
Lastly, guests had the chance to grab one of our limited edition Marou jungle shirts, which features a hand drawn "Marou Mobile" in action ( the La Dalat car they use to collect cacao around Southern Vietnam ).
Designed by Bel Epok, Germany.
Bel Epok is proud to be a recipient of the prestigious red dot award: communication design 2012.
The agency was singled out for the 2012 honors for its packaging design work for FOGAL and for the HUMIECKI & GRAEF Limited Porcelain Edition.
For the special edition of the artistic perfumery line HUMIECKI & GRAEF Bel Epok fused sophisticated modern aesthetics and contemporary design with traditional materials and manufacturing techniques. In collaboration with renowned Dutch wallpaper artist Wouter Dolk and venerable eastern German porcelain manufacturer Kämmer, Bel Epok created an exclusive collector’s edition. The line featured hand-painted floral ornamentation and each bottle was housed in a purpose-designed, superior-quality paper and linen packaging box. … learn more about the Porcelain Edition
Designed by BREAK, Italy.
"Birra Moretti" is one of the most famous Italian labels in the beer market. A strong tradition, a distinctive taste and a deep connection with the sports world are the brand's most relevant values.
How we can celebrating the biggest passion of Italy: beer and football, in view of the main tournament of the year - Euro 2012.
BREAK solved the challenge by realizing the MORETTI BALL: a limited edition four-liter beer keg shaped as a football. A built-in thermometer and an advanced spilling system ensured an excellent tasting and sharing experience. It'a a real gift to all beer lovers all over the world.
Designed by Cocoon Group and Alena Akhmadullina, Russia.
Client: Pernod Ricard
Cocoon Group develops ABSOLUT MOSCOW limited edition packaging in collaboration with Alena Akhmadullina
Prague, March 28th, 2013 – Cocoon Group collaborates with Pernod Ricard and Russian fashion designer Alena Akhmadullina to develop ABSOLUT Moscow, a limited edition that pays tribute to Russian clutural heritage. This collectable bottle, available only in Russia, features a striking, dynamic, and fairy-tale inspired design, and will be on shelves during a limited period of time from April 2013.
The bottle is designed to make Absolut closer and more appealing to Russian consumers by presenting Russian culture codes in new, creative ways, the bottle celebrates the revivalism of traditional Russian culture. Beautiful, traditional architecture, collected from several parts of Moscow, are contrasted with a glimpse of Russia's future.
To express the combination of tradition and cutting-edge design, ABSOLUT turned to one of Russia’s most successful designers. Alena Akhmadullina is known throughout the international fashion scene and celebrated for her artistic expression and her bold, ornate and elaborate prints and dresses. Ms. Akhmadullina finds inspiration in everything from Moscow - Baroque architecture and Russian fairy tales, to Paris runways. “With my fashion line, I try to break down stereotypes to combine the old and the new, to mix Russian audacity with European style. When ABSOLUT asked me to design the bottle for ABSOLUT MOSCOW, I immediately saw an interesting opportunity – to look at the iconic ABSOLUT bottle through the prism of Russia, and at the same time look at Russia through the prism of ABSOLUT.”
The resulting design features a modern Moscow cityscape on the front, with traditional buildings visible on the backside through the glass. The new urban scenery is glossed in an elaborate style reminiscent of traditional Russian paintings. As you turn the bottle around, the city goes from present to past to present again.
CG took an active role in multiple aspects of the proejct, including thematic direction for the work, helping select potential artists, collaboration with Akhmadullina to find the right vision for the final work, and then making sure that vision could be translated into an effective bottle design.
According to Zuzana Behova, managing director of CG in Moscow, "A collaborative project like this is always a refreshing change and a chance for us to see the world through the eyes of our collaborative partners. Working with Ms. Akhmadullina was particularly enjoyable as her style really lent itself to a stunning interpretation on the iconic Absolut bottle."
This is not CG's first experience with Pernod Ricard or even collaboration with outside artists. CG also collaborated with student artists and young artists for the Becherovka Art.Edice limited editions in the Czech Republic in 2011 and 2012.
Designed by LOVE, United Kingdom.
LOVE CREATES BOTTLE DESIGN
FOR LIMITED EDITION JOHNNIE WALKER DIRECTORS BLEND
There are some things that money just can’t buy. The Johnnie Walker Directors Blend is one of them. Created annually by Johnnie Walker Master Blender, Jim Beverage, the exclusive Directors Blend isn’t available for sale, instead it is given out as “a personal gift to esteemed friends” of Johnnie Walker. Every year a unique edition is produced. Throughout the course of this year, Diageo will gift 504 individually numbered bottles of the 2012 edition.
In keeping with tradition, the bottle for the Directors Blend is designed by one of Diageo’s design partners; creative agency, LOVE was invited to design the bottle for the 2012 Blend. Instead of using the label to describe the contents of the bottle, LOVE chose to use it to celebrate the recipient of the Blend, drawing inspiration from Johnnie Walker’s Keep Walking philosophy.
Gavin Pike, global brand director for Johnnie Walker at Diageo explains: “LOVE composed a series of poetic toasts in celebration of the character of those individuals who might receive a bottle. The labels have been created with an attention to detail and craftsmanship that reflects the quality of the whisky.”