Showing posts with label Student. Show all posts
    Showing posts with label Student. Show all posts

  • Designer: Rong Yan
    School: Pratt Institute
    Professor: Kevin Gatta
    Country: United States
    Type Of Work: Student Project

    [ væn'ləwɪn ] ice cream is a New York based artisan ice cream shop which recently expands its business to pastries and coffee.

    The name originates from a Dutch word. For the sake of easy pronunciation, I use the sound mark instead of the Dutch spelling as its logo. The main idea is to convey the artisan feeling using the graphics hand sketch and vintage newspaper.

  • Designer: Josefine Björkman
    School: Billy Blue College Of Design
    Country: Australia
    Type of work: Student Project

    Shard is a fiction extension of Schweppes, providing cocktail flavoured ice blocks that are both a drink mixer and an ice cream. The shards is packaged as a party pack for you to bring your favourite cocktail flavoured ice shards to your next pool party to enjoy on a hot summer day. To consume as cocktail, just add spirits.

    The packaging is considering environmentally aspects of material and reusability. The packaging is therefor reusable as an ice tray for both long and short drinks. To get the party started, shard provides a limited Spotify party mix with the latest hits.

    The goal of the project was to communicate and create a natural and cohesive extension of Schweppes as brand whiles creating an interesting and usable packaging.

  • Designer: Flora Cruells Benzal
    Type of Work: Student Project
    Country: USA

    We were asked to design and create a survival kit set for a chosen theme. The goal of this project was to creatively fit the design aesthetic to the theme.

    With the readlly easy access that we have to medical information nowadays, and the many opportunities that we have for auto diagnosis, I decided to create a survival kit for the hypochondriac in all of us.

    Instead of going for a contemporary look, I decided to design a throw back to the 1800's and their snake oil charmers; the ones that would come to remote towns in order to sell their magic medicines that would cure all kinds of illness.

    I created a type based logo reminiscent of the era along with some frames to keep it contained. I used old fashioned medical illustrations from gray's anatomy to give it an air of medical authenticity. I also used vellum to print all the graphics in order to get a more a matte finish. The vellum also provided a little bit of bleeding, making it more old fashioned and distressed.

    All the labels are tagged with their appropriate contents, but they also have a little tagline as a pun (for example, the Eye Drops are to be used in case of Pink Eye…but that could also be a sign for Glaucoma! The Sunscreen is to be used for skin redness… but it also could be a sign for Melanoma!)

    Hypochondriac Survival Kit is full of remedies for the simplest diseases, because it may be nothing, but who knows…. you may die from it! :)

  • Designer: Dimitris Kostinis
    Type Of Work: Student Project
    Country: Belgium

    Ilios is a fictitious organic dried fruits brand. Dried fruits are simply dried after harvest. In most cases, they are just dried in the sun, which is why they are mostly produced in countries with a hot climate.

    So the name comes from the Greek and means "sun".

    The goal of the concept was to communicate the tradition and the highest quality organic of the natural ingredients. I wanted to differentiate the product through an attractive & elegant packaging.

  • Designer: Ágnes Gyömrei
    School: University of Pécs faculty of music and visual arts
    Competition: 19th Year Of The International Young Package Competition
    Country: Pecs, Hungary

    VitaPack is convenient to carry 0,5 kg orange in hand. Thanks to the round-cuts on the two side of the packaging (made from paper) we could see the fruits which we could take out easily. The packaging could be ductile from square shape into lengthy shape if we tear it up along the perforation – so we could carry it simply if we have more things in our hands.

    19th Year Of The International Young Package Competition
    Since it's beginning, the concept of take away packaging culture has been associated with the ordinary paper bag, which celebrates it's 170th anniversary this year. In 1844 the first paper bag was made in Bristol, England. In addition to facilitating sales, the paper bag began to work as a promotional space which star-ted the whole history of packaging technology. For a while it has seemed that plastic bags and plastic packaging have overtaken paper, but due to increased awareness of ecological issues, paper is coming to the fore again, as confirmed in this year's Young Package competition.

    A paper bag can be seen as a kind of nostalgia, but this year's topic take away very much considers the present. The culture of take away packaging may seem annoying or exasperating, but it belongs to the 21st century inherently. The term originally related to fast food, but has acquired a more general meaning in recent years; it covers everything you can take or carry with you. The organizers and jury found that many competitors had an excellent understanding of the task and they were pleased that so many of the entries did not simply employ the designer's first idea on hearing the words take away, but rather developed and examined the issues more deeply, through utility, environmental aspects, or just fun. - Radka Machalická (19th Year Of The International Young Package Competition)

  • Designer: Mathieu Henrijean
    Type of work: Student Project
    Country: Belgium

    Mathieu Henrijean has created some contemporary bird houses from existing iconic houses of famous architects all overs the world. It is product design and packaging, entirely done by hand.

  • Designer: Rachel Kozy
    School: Kent State University
    Type Of Work: Student Project
    Country: USA

    A packaging series created for Mulino, an organic, high-end brand of sicilian crackers. I decided to bring a natural, and rough feel to the packaging with spices and herbs, but I also made it elegant and inviting with bright colors, and delicate typography. The texture and shape of the M was created with real spices, carved with my finger and photographed myself.

  • Designer: Winnie Yuen
    School: Pasadena Art Center College of Design
    Type of work: Student Project
    Country: USA

    DUO BY NARS makeup for men
    This project is to create a new luxury makeup line for an existing cosmetic brand. The chosen brand is NARS. Being proud of its revolutionary approach to women, NARS has a high potential to extend its market to include men. Taking a light-hearted approach and acknowledging the lifestyle of men, the new makeup line, DUO, helps men to become comfortable and confident with who they are and be proud of their masculine beauty.

    Although the masculine beauty signs are not well known, it occupies a new position nowadays. Men of all the ages begin to seek, in a growing rhythm, what women have already accepted and conquered for a long time: the improvement of the self-esteem and better social insertion. This new need creates a fresh idea in the makeup market and inspires creative packaging and products’ solutions that help NARS to accomplish its brand.

    In recent years, the point of purchase for products and services has become an important focus for marketers. Research from the POPAI’s “Consumer Buying Habits” study has shown that two-thirds of consumer purchase decisions are made at the point of sale and in some categories, impulse purchases at shelf accounts for as much as 85% of sales. Point-Of-Purchase (POP) displays and package design are the last opportunity to influence consumer perception. Thus, beside developing the form and packaging for DUO, POP is also part of the project to reinforces the brand equity through imagery and also provide information about pricing and features.

  • Designer: Eszter Varga
    Type Of Work: Student Project
    Country: Hungary

    When I started to design the packaging of paprika I considered several ways, because I was going to avoid the packaging style from the grocery shops and I wanted to make something special. The emblem has a classy, illustrative way because I think it expresses the tradition of paprika in Hungary and in the typography I used a ligature which form is familiar with the shape of paprika. At the other part of the packaging I applied a playful method which means I used the details of the logo and I made a pattern of them which decorates the package. I differetiated the flavours by the help of two distinct colours - the white and the red - so this way the red package is the spicy one and the white is the no spicy.

  • Designer: Ingi Kristján Sigurmarsson
    School: Icelandic Academy of the Arts
    Type Of Work: Student Project
    Country: Iceland

    Grandalandi is a visual identity for a traditional Icelandic alcohol.

    Landi is an integral part of Icelandic drinking culture but simultaneously frowned upon by the public. One can find home brewed and distilled alcohol in every culture but it varies considerably whether it’s favored or rejected by society. In Iceland, Landi is linked to countryside romance or looked upon as low-grade liquor and even dangerous.

    Looking through history, distilled alcohol was originally related to quite a different way of thinking. The art of distillation is in fact an alchemical invention, dating back to 2000 years BC. Alchemists regarded fermentation and distillation as a sacred process: A metaphor for the transformation of the human spirit. In those days, purified alcohol was known as Aqua Vitae; the Elixir of Life.

    The fermentation and distillation processes were divided into stages that had ambiguous and complicated symbolic worth and the process itself was regarded as Magnum Opus; The Great Work, where the outcome was perfect harmony between soul, spirit and body.

    Grandalandi is produced in accordance with alchemical prescription which is transferred onto the design, in order to create a new image of this inferior drink by presenting it as luxury merchandise.
    By applying the same approach to the design as a whole, the layman’s method is honored; the piece is hand-made from start to finish, as is the drink itself. This approach fetishizes the piece, making the drink more desirable and attractive—which is ironic in light of the stigma attached to its contents—creating tension between façade and content.

    The commodification of nature in order to sell Icelandic sprits, (i.e. glacial water, volcanic powers and so forth) has always struck me as a farce, so I decided to poke fun at that. Who says distilling grain alcohol at full moon is not better than filtration through lava-rock?

  • Designer: Alice van Marcke
    Type of work: Student Project
    Country: Brussels, Belgium

    Diaita is a high-end gourmet biscuit brand. It is healthy for you, listen to your body and know what is right for it. Diaita’s biscuits are handmade with natural ingredients and are sugar free.

    Eating healthy and organic has become more and more trendy and nearly obsessional for some. This way of living has become very popular in the US, especially in New York. Diaita is a brand which turns those guilty pleasures into an every day healthy habit.

    The main reason I decided to use patterns on the packaging was on one hand to bring out the organic side by making abstract patterns that represent different natural elements and on the other hand to enhance the handmade aspect and to give design warmth.

    Diaita’s products are highly thought and made for each moment of the day.

    The brand name comes from the English word diet and from Old French diète and from Greek δίαιτα diaita means ‘a way of life.’

    Eating healthy becomes a way of life. Health is not a goal. It’s a lifestyle.Healthy eating becomes a way of life, a trend or even a fashion sometimes.

  • Designer: Tanguy Henrijean
    School: College of Advertising and Design
    Type of work: Student Project
    Country: Belgium

    Today's society and people has changed ...

    That’s why Le Pain Quotidien has decided to renew its strategy to reach new and younger consumer to regain its status of trend-setter.

    And loose a bit of this tradition bakery to a modern Premium Quality bakery.

    For the packaging design they needed something fresh and clear. These information are written in Courier typeface to keep this feeling of handcrafted products. And of course i used natural paper because at LPQ everything is natural and organic!

  • Designer: Simen Wahlqvist
    School: Deakin University, Melbourne, Australia
    Type Of Work: Student Project
    Country: Norway

    The assignment was to choose the most boring and mundane household product you could find and make it exciting through packaging it in a new way. I picked cottonswabs and I soon found out that they where just a quick coat of yellow from looking like small "hazmat" workers. This was a good fit for a concept since cottonswabs enter the nooks and crannys you don´t want touch yourself. The name "YUCK!" where then chosen for obvious reasons.

  • Designer: Adrien Duchateau
    Type of work: Student Project
    Country: Belgium

    Burgers are too often considered as an unhealthy food. Warren wants to change that image, that is why it offers a “prepare your own burger kit” with natural organic and high quality ingredients. Warren wants to revolutionize the burger industry by erasing the “junk-food” label it has been wearing for too long.