Oloves

Designed by Cowan.

Brandstand Ltd launched Oloves the healthy snacking olive designed to be sold in bars, hotels, airlines and give consumers a “touch of love in every olive”. Using only the finest Spinach Olives, they created a range of 4 delicious flavours.

The brief to Cowan was to design a Lovemark, a brand identity that young people would love. Using a heart from two olives immediately communicates the proposition and distinct personality.