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Eggrow (Concept)

Designed by Kevin Craft. He graduated Magna Cum Laude with a BFA in Graphic Design from Savannah College of Art and Design.

Eggrow is a ceramic egg filled with soil. Once the Egg is cracked you can plant seeds inside of the egg as you would with any planter. My goal was to create an outer shell for the egg which is where the crackled egg texture came from. The egg rests on a nest inside the package with is then surrounded by a lush green texture to give off it's half animal half plant theme. The package has ellipse windows that echo the egg shape and show off the project while still protecting the egg.

2 comments: Eggrow (Concept)

  1. I LOVE this, what a neat idea! I think this could successfully be sold as a product with a bit more development? I am not sure about the grey texture on the box, I feel like it needs to be a subtler texture, or a plain ivory. Maybe it is just the fact that it was photographed on a grey background?

  2. I like this packaging concept. It makes the product more attractive.


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