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Big & Bold

Designed by Ziggurat Brands, United Kingdom. Check out their works in Packaging of the World.

Sometimes it doesn’t do to try and be too clever. ‘We’re producing a
new range of chunky soups’ said New Covent Garden.

‘They’re going to be big – big enough to be really filling and the
flavours are going to be really great, really bold...
’ We looked at them,
they looked at us and together with a strong, differentiated design,
‘Big & Bold’ is set to be NCG’s most successful winter launch to date...

2 comments: Big & Bold

  1. Good illustrations and font treatment! But is the soup in the ice-cream cup? Would like to see more of the cup itself.

  2. can these cups be heated in microwave?


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