Buzz Caffeinated Honey (Student Project)

Derrick Lin

Global

Designed by Amy Chen, United States.

Buzz Caffeinated Honey is a fictional brand of NYC Rooftop Honey. The concept for the company is derived from New York’s nickname “The City That Never Sleeps.” Buzz Caffeinated Honey is made for NYC night owls looking for that extra boost of caffeine in their midnight cups of tea. The logo of the company juxtaposes the head of a “night owl” with the shape of a beehive.

omgsogd omgsogd