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Mothercare: To Design a Bottle

Designed by Pentagram partner Daniel Weil, United Kingdom / United States.

When Mothercare approached Daniel Weil for help with a new feeding range, he proposed an unusual solution. In a category dominated by engineering advances, Weil began the project with a study of parenting across the last four decades to find a human context. His research led to discovery, invention and ultimately a new baby bottle design.

2 comments: Mothercare: To Design a Bottle

  1. I like your packaging idea. Your customers are updated on the issues printed on the wrapper.


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