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Aquafina FlavorSplash

Agency: Pearlfisher
Type of work: Commercial
Country: New York, United States

To create a compelling new look for Aquafina FlavorSplash’s flavored water and liquid enhancer brand.

Brand strategy, naming, tone of voice and packaging design.

A vibrant new look and cheeky tone of voice that is celebratory and youthful, helping the brand compete in both the water and soft drink markets.

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