Click and Grow Strawberry Smartpot

Creative Agency: AKU
Client: Click and Grow
Location: Tallinn, Estonia
Project Type: Commercial Work

The packaging is designed so that the product requires minimal assembly before use but is protected during transportation. The material choice plays with the juxtaposition of glossy white paper and brown cardboard to emphasise the high-tech and natural aspects of the product. The removable user manual is built into the product, giving clear step-by-step instructions on how to start using the smartpot.