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ITALUX (Concept)

Creative Agency: Sparrow Design by Marek Kowalczyk
Client: ITALUX
Location: Poland
Project Type: Concept

Manufacturer of lamps and lighting Italux. Rebranding and creating a new visual identity system and packaging design.

1 comment: ITALUX (Concept)

  1. The word "taste" makes me think its artificially flavored (at least that's how the FDA would word it), and the word Cider gets a bit lost, so I was not sure what it was at first, but the overall graphic treatment is beautiful, great illustrations, and I love the matte white bottle, reminds me of the vintage Miller Lite cans. Love the white foil lid too, ads a touch of class.


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