Showing Posts With:

Pfizer Viagra



Creative agency: Pearlfisher
Client: Pfizer
Project type: Commercial work

Task
Reinvent Viagra, to strengthen its leading position in the Russian market and better communicate with a changing consumer profile.

Scope
Brand strategy, brand identity, packaging design, structure.

Solution
The new brand expression and packaging is powerful and dynamic – communicating performance and power in a modern and emotive way. For the first time, the design for Viagra is now as iconic and the product itself.








0 comments : Pfizer Viagra

Post a Comment

STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.