40th Anniversary Shamrock Shake Mint Chocolate

Posted on

Derrick Lin

Global

Creative Agency: Blangk
Designer: Ming Lo
Project Type: Produced, Commercial Work
Client: Ronald McDonald House Northern Alberta
Location: Edmonton, Canada

This lovely Shamrock Mint Chocolate was designed to celebrate the 40th anniversary of the first Ronald McDonald House opening back in Philadelphia. McDonald’s Shamrock Shake helped funded the construction of the first house and has since inspired the building of another 339 Ronald McDonald Houses around the global to date. When families are forced to leave their home for their children’s treatment, Ronald McDonald House provides them with a safe haven to rest in, staffs to support them like a second family, and to provide them truly – a home away from home.

The design of this packaging was inspired from the Uncle O’Grimacey’s Shamrock Shake Campaign in the early 80s. We created the package like a 2D cup with the mint chocolate sitting nicely on top to portrait the likeness of an actual shamrock shake. All the mint chocolate were handmade from the families that stayed at the house.