Mara Rodríguez Design

Gijón, Asturias, España

Designers: Beatrice Menis and Mara Rodriguez
Project Type: Produced, Commercial Work
Client: Deuvo
Location: USA

Project made in collaboration between Beatrice Menis and Mara Rodriguez

Deuvo Gourmet Sweets is an American family business specialised in handmade pralines with natural and premium ingredients. We have redesigned the whole brand, from the logo to the packaging.

We have created the packaging in two sizes, for 9 pieces and 3 pieces, for the current flavours: Pecan Crumble Spice, Toasty Coconut Crisp, Salted Choco Crunch and Mix ‘n’ Match.

The concept behind the re-design was to create a playful and young image for the brand, aiming at a target between 20 and 35 years old, we’ve used bright colours, different typographies and playful patterns in order to stand out!