Cai Wang

Agency: Kun Design
Designer: Akun Kuo
Project Type: Produced, Commercial Work
Client: Wowme Village Co., Ltd
Location: Taipei, Taiwan
Packaging Contents: Rice
Packaging Materials: Paper, Rope, Plastic

Oriental ancients love of money as every folk always hung the posting of “Good Fortune” on the wall, auspicious words on the rice urn and went to the temple asking for health, safety and fortune on Chinese New Year. As the blessings of God, the original idea of Caiwang rice is to wish everyone happy and healthy that comes with fortune.