Sandeman 225th Anniversary Collection

Agency: VOLTA, Branding and Digital Studio
Print Production: Forward
Packaging Production: AÉME
Photography: Nuno Moreira
Project Type: Produced, Commercial Work
Client: SANDEMAN – Sogrape Vinhos
Location: Porto, Portugal
Packaging Contents: Porto Wine
Packaging Materials: Wood, Paper, Sealing wax

History is written with a collection of stories.

In 2015, Sandeman celebrated its 225th Anniversary. Their pioneering spirit in the wine business has been unprecedented, with a permanent attitude of innovation and creativity towards its products and the business itself. Always true to its History, Heritage and Legacy, Sandeman is still true to itself and is now not only 225 years old, but also 225 years strong.

Selling no less than an average of 18 bottles per minute, Sandeman is one of the biggest producers in the Porto wine business, constantly thriving to improve its premium perception, with exclusive products that are a testament to its quality.

When they called VOLTA to help them celebrate their anniversary, they asked not only for a premium perception in every material produced but also for us to develop a concept that truly explained the brand’s history and attitude. In close collaboration, we decided to create 6 stories, that together tell the story of The House of Sandeman’s 225-year-old success and commitment to quality.

What’s Unique?
The 6 Sandeman stories were our inspiration to create hexagonal shaped display boxes – six stories, six colours, six sides. With this approach, we achieved a packaging solution for six different bottles and its interconnected stories, giving them a strong uniqueness and maintaining the collectable appeal. For the full collection, we designed the collector’s box, with dark wood, leather lid and gold printing: its padded interiors preserve the whole “House of Sandeman” story and the 225th Collection Book.