Malibu Cans

Posted on

Derrick Lin

Global

Design Agency: Super Tuesday
Creative Director: Yashar Niknam
Designer: Yashar Niknam, Johan Lagervall
Project Manager: Simon Kamras
Production Manager: Elin Tivemark
Project Type: Produced, Commercial Work
Client: Pernod Ricard Sweden
Location: Stocholm, Sweden
Packaging Contents: Alcoholic beverage

Malibu Cans have been on the market in UK, Netherlands and US for some years. All in all a successful launch. The aim with the re-design was to create the Cans 2.0. To increase stand out on shelf and become the leader in the pre-mixed category. Super Tuesday developed a new design for the portfolio, where the outline from the Malibu bottle became the foundation for the new design concept.