The Banana Project

Designer: Mikael Selin
Project Type: Produced, Commercial Work
Client: Spendrups
Case photographer: Daniel Grizelj
Location: Sweden
Packaging Contents: Alcoholic beverage
Packaging Substrate / Materials: Glass, paper
Printing Process: Digital printing

Liquid Industries (Spendrups) are known for their experimentation and innovation when combining tastes and releasing new products. The Banana Project is an ecological alcoholic beverage which sheds new light and findings within the flavour of banana. Combined with pear it is a fresh, exotic and adventurous taste experience. The design concept is based on just that, natural ingredients, adventurous and exotic. The Banana Project was released nation wide in Sweden in December 2016.