Fragoria

Creative Agency: LINEA – The Spririt Valley Designers
Project Type: Produced, Commercial Work
Client: Cellier de Revigny
Location: Cognac, France
Packaging Contents: Strawberry Sparkling drink
Packaging Substrate / Materials: Glass, paper

Cellier de Revigny is unveiling the relifting of its strawberry sparling drink now called FRAGORIA. This niche product, designed by Linea, is daringly adopting the epicurean features of wine without being one. Presented in a Champagne bottle with a dead leaf colour, it becomes a product to be consumed with pleasure allying refinement and frivolity. Although it is far from being conventional, the bottle displays its touch of originality through its cap. FRAGORIA is the first sparkling drink in the world to present a digital print on its cap. This fresh and fruity ultra-personalized approach obtained through Créative Digital technology from Sparflex revisits an authentic and tasty fruit, the strawberry, in a botanical and crafted spirit.