Simple Smart Modular

Creative Agency: talc design studio
Project Type: Produced, Commercial Work
Client: D-mod
Location: Athens, Greece
Packaging Contents: Table Lamps, Floor Lamps
Packaging Substrate / Materials: Paper
Printing Process: Box manufacturing

Dmod design and produce furniture, light fixtures and objects. The characteristics that define their creations is the use of raw materials (wood, steel, cement), modularity, customizability and the promotion of the element of usability through basic structures.

We proceeded with the same values in designing a series of packaging for their objects.

Counter intuitively, the first decision made was that any packaging solution should include the support needed in order to be transferred by the client (without the need of a bag). By studying the center of gravity in conjunction with the basic lines defined by the objects, the packaging was “built” while keeping in mind the various shapes and sizes of lamp choices (3 different options). Thus the exterior of each box was shaped according to the various needs of the internal arrangement.

In all cases the result is sculptural, centered on the form and the use. The surfaces are raw and the design is deliberately focusing mainly to box manufacturing.

What’s Unique?
For the table lamps specifically, what ultimately keeps the object firmly in place is the lamps metal bayonet, holding the sensitive glass bulb in the air, away from the packages outer surface.

In the case of the floor lamps, by highlighting the elements of modularity and usability, we chose to design 2 boxes which composed in alternating order meet the needs of three fixture sizes within a common product family, but also the future need of packaging particularly tall objects (with the addition of internal supports). The handle on one of the two boxes may point either toward any compositions edge or middle (depending on the centroid of the object contained).