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Swallow Vodka (Concept)

Designer: Alexsey Butakov
Project Type: Concept
Location: St Petersburg, Russia
Packaging Contents: Vodka
Packaging Substrate / Materials: Bottle
Printing Process: Digital printing, Foil stamping

The concept of Russian vodka brand based on target audience's insight: "vodka must be light and clean". Image and naming of swallow bird unites these concepts.

What's Unique?
Lettering and naming of brand is unique in alcohol brands category.

3 comments: Swallow Vodka (Concept)

  1. Well-done naming! Russian TA will be pleased by such an affectionate even folk name and the sub-line "vodochka".

  2. O, its amazing concept and better than "squirrel")))))

  3. Excellent work! Very fresh and light! Like a bird!


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