Brazen Japanese Whiskey (Concept)

Designer: Guenhye Connie Ahn
Project Type: Concept
Location: New York
Packaging Contents: Whiskey
Packaging Substrate / Materials: Aluminium Can
Printing Process: Digital Printing

BRAZEN is a Japanese whiskey brand. The brand concept is based on the attributes of the strong Japanese female Samurai warrior. The brand graphics are inspired by samurai masks.

What’s Unique?
Each whiskey variety has a different finishing hint of spices such as wasabi and ginger, to let consumers experience the strong, full-flavored characteristics of her.