Oh My Yummies

Derrick Lin

Global

Designer: Mo Kalache
Project Type: Produced, Commercial Work
Client: Oh MY Yummies
Location: Toronto, Canada
Packaging Contents: Superfood Crackers
Packaging Substrate / Materials: Cardboard , Paper
Printing Process: Flexography, Digital Printing

Oh My Yummies is founded and created by two moms that share the passion and love for healthy and clean YUMMY eating. From their families’ kitchen to yours, together, they joined forces to create a unique revolutionary cracker that uses only the purest and cleanest super seeds.

For the rebrand, I redesigned the logo so it has a more clean and modern word mark, recreated the packaging for a more eco-friendly size and material and added bright colours that become the essence of the branding.

I was also asked to create pocket size mini pouches so you can have your yummies on the go!

What’s Unique?
Fresh and bold colours that make the product stand out in Supermarkets. Sales have significantly increased since the launching of the new branding.