PIONI

Posted on

Derrick Lin

Global

Designer: Khaetthariya Nanok
Photographer: Ton Kanphong & Ong Ieyeberry
Project Type: Produced, Commercial Work
Client: PIONI Cosmetic
Location: Thailand
Packaging Contents: Spray Foundation
Packaging Substrate / Materials: Plastic & Paper
Printing Process: Digital printing

Pioni is the spray foundation with the mild flower scent that whitens the skin. Peony is specially designed and made for ladies who desire to strengthen their confidence in their own skin brightness regardless of where they go or which activities they do.

With the time constraint, the designer gave preference to and tried our best to differentiate our product from the current competitors (At that time, the competitors tended to put more prints on their product’s packaging and made them too colorful). The bottle is designed to have more space with less prints on its surface. White and purple are the only colors used for such prints. This helps diminish the cost of production and makes the product easier to be memorized.

What’s Unique?
The designer derived the inspiration from watercolor painting. The patterns created possess our own uniqueness. Purple and pink are selectively adopted in the patterns to represent our brand.