Derrick Lin

Global

Creative Agency: KOOR
Project Type: Produced, Commercial Work
Client: AB “MV GROUP Production”
Location: Vilnius, Lithuania
Packaging Contents: Cider
Packaging Substrate / Materials: Glass bottle, paper label, crown cork

TINGINIO PANTIS (eng.„Lazy Bones“) is new, semi-dry craft cider brewed and bottled in Anykščiai region, Lithuania. It stands out with the crazy, brave brand name and very fresh within the category label design. Lazy and relaxing cat character based design with a premium tone of voice whilst maintaining strong hints of the craft cider category.The visual underlines our craftsmanship efforts – the new cider is all natural, produced from hand-picked apples or pears, with no sugar added – fresh, semi-dry, very enjoyable light cider.

What’s Unique?
Brave and distinguishing brand name and icon; pure, clear label design, which stands out in cider shelfs; very high quality label printing – special paper, embossing, UV flexographic printing.