VIA Professional

Designer: Masha Zhornyak
Project Type: Produced, Commercial Work
Client: VIA Professional
Location: Minsk, Belarus
Packaging Contents: Beauty, Nail, Gel polish
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital printing

VIA Professional is an online shop of professional products for manicure salons and masters – gel polish, bases, tops, tools, electronics and so on. All for a beautiful and high-quality manicure.

“VIA” means going through on the way to another place so we came up with drawing thin, unique lettering.

Working on this brand, we wanted it to look as simple as possible and at the same time not cheap, must reflect high-quality products and focus on minimalism.