Royal Premium Salmon

Creative Agency: HEYTHERE
Designer: Péter Magyar Medoks
Photography: Gábor Baksa
Project Type: Produced, Commercial Work
Client: Hering Trade
Location: Budapest, Hungary
Packaging Contents: Beechwood smoked salmon
Packaging Substrate / Materials: Cardboard
Printing Process: Digital printing

Hering Trade is one of the well-known and most common fish food brand in Hungary. The Royal Premium Salmon is the highest quality product of the brand. It’s a traditional beechwood smoked sliced salmon fish fillet. Our task was to redesign the old out-of-date package so we designed a cooler one. Available in three flavors.