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NCV - Apex

Manufacturer: Gateway Print & Packaging
Designer: Mike Ford
Project Type: Produced, Commercial Work
Client: Northern Craft Vapes
Location: Johannesburg, South Africa
Packaging Contents: E-Liquid
Packaging Substrate / Materials: Cardboard
Printing Process: Litho, Foil Stamping, Spot UV

The customer wanted to achieve a visual look that differs from the 'standard' of white packaging board and something that is unique and different to their industry (e-lequid). We then came up with a solution to NOT use traditional litho print but focus more on the finishing aspect of packaging design while using a 320gsm Jetblack packaging board. We then opted for a gold foil all around the carton with a spot UV on the lid of the carton. With all these aspects combined, along with the texture of the board. The carton then came to life with a unique value add on their packaging.

What's Unique?
The use of gold foil on black board to draw attention through the contrast of the packaging.

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