Moodcast Fragrance Cº

Creative Agency: Fredericus L’Ami
Project Type: Produced, Commercial Work
Packaging Content: Candles
Location: USA

Moodcast Fragrance Co. is a new perfume brand dedicated to helping people evoke mood through scent. For their first collection, a family of six candles, I created a brand identity, custom glassware & packaging. For the glassware I designed individually coloured matte-glass vessels with a translucent circular window to reinforce the concept of personal space & highlight the flame as it burns. Colours are inspired by 60s Finnish glassware & the principles of colour-therapy to create a palette that reinforces each mood. A single gold foil highlight on glassware & packaging creates pop & establishes a luxury aesthetic.