om Detox Juice

Design: Florencia Suaya Fernández, Julia Artero Aspiroz, Alejo Vallet Segura
Project Type: Student Project
School: ELISAVA
Course: Master in Packaging Design
Tutor: Alexandre Pirard, Pau Llavador
Location: Barcelona, Spain
Packaging Contents: Ecologic fruits and vegetables for detox juices
Packaging Substrate / Materials: Plastic bottle, Paper
Printing Process:

Integral packaging design for detox juices. Creation of brand naming om, concept development, corporate identity, structural and graphic bottle design.

om means cold pressed juice based in organic vegetables and fruits.

om emerges from yoga philosophy, relaxation and healthy lifestyle.

om provides you with the necessary energy for the whole day.

What’s Unique?
What makes our project unique? On the one hand is the innovation in terms of the shape of the bottle, practical and ergonomic, designed for comfort and lightness when drinking. At the same time, we graphically highlight the ingredients of each juice, which are the most important for our consumers, combining with a range of colors with impact. In short, the creation of a detox universe in terms of shape and graphic design.