Stox

Design: MAS Brand being
Packaging Designer: Robin White
Crteative Director: Mas Peters
Project Type: Produced, Commercial Work
Client: STOX Energy Socks
Location: Amsterdam, The Netherlands
Packaging Contents: Socks packaging
Packaging Substrate / Materials: Paper

STOX Enegery Socks is a young Dutch company specilized in Compression Socks. Each catagory has its own identity and letter with a colour gradient: W(ork), S(port), T(ravel), M(edical). This colour gradient indicates the energy. The sleeve around is white and shows the product. Just clean with focus on the brand and product. The inside box is bright coloured and indicates the compression level. For a quick view you just have to slide the inside box to see and touch the sock. On the backside of the packaging we communicatie the product & brand story, the technical part of the sock and the size chart.