Vale do Homem Premium

Design: César Moura
Project Type: Produced, Commercial Work
Client: Quintas do Homem
Location: Vila Verde, Portugal
Packaging Contents: Wine
Packaging Substrate / Materials: Paper, Glass
Printing Process: Offset printing

The goal was clear: to create a label where quality is reflected; the quality of the wine! The key word during the process of designing Vale do Homem – Premium’s label was ”quality”, and with that idea in mind came to life this sophisticated design that harmoniously combines simple graphic elements with a strong and full of personality typeface.

Since the very beginning, was found in Quintas do Homem a very unique, traditional and beautiful granary with a Christian cross known as “the cross of the four evangelists”. The cross itself have a powerful and positive meaning, proclaiming good news and driving away the bad ones.

The perfect design was reached with the perfect label cut and a unique cross, creating a particular texture in a beautiful pattern. And to have the absolute symbiosis, a proper wine-label paper was selected to preserve the graphic elements when the bottle falls down into fresh water and ice. Even the color scheme was examined. The gold details: a last and precise touch to bring this label to life.

What’s Unique?
Unique shape. Side pattern for when people picks up the bottle feel the essence of the wine.