Pınar Mustard

Design: B12 Creative Branding
Project Type: Produced, Commercial Work
Client: Pınar
Location: İstanbul/Turkey
Packaging Contents: Sleeve
Packaging Substrate / Materials: Plastic

In the new “Pinar Mustard” design, a premium stance was targeted. At this point, a more minimalist design and modern typography have been used with a black-integrated seed strongly contrasted with its own yellow color. Using wooden bowl and mustard seeds in the center, Pınar Hardal’s emphasis on unadulterated and natural aspects.