Mouchao Fortified Wine Rebrand

Design: UMA
Project Type: Produced, Commercial Work
Client: Mouchao
Location: Lisbon, Portugal
Packaging Contents: Fortified Wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Ofset, foil stamping

Mouchão is an unique Alentejo wine brand with 70 years of history and one of the iconic wines makers of Portugal.

The rebrand reflects Mouchão heritage with a sober look inspired on its historic geometrical symbol. An important aspect of the rebrand was the creation of an unique global image but also a strong individual identity of each product.

These are the 2 fortified wines of Mouchão: Tonel Aged Dessert and Abafado.