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Essenza Apulian Extra Virgin Olive Oil

Project Type: Produced, Commercial Work
Client: Frantoio Muraglia
Location: Italy
Packaging Contents: Oil, extra virgin olive oil, apulian oil, condiment, organic EVO
Packaging Substrate / Materials: Glass, plastic

Muraglia is an ancient Apulian oil mill that has been producing oil from olive groves for five generations. The terracotta pots, rigorously shaped and decorated by hand, make the brand appreciated all over the world, especially in a high-end market. The customer needs to adapt the brand image and the pack design of all the products marketed to the premium positioning already achieved thanks to the jars.

Dispenser has the task of redefining the brand, redesigning the range of glass formats. Dispenser deals with the restyling of the brand and the packaging of the "Essenza" line. The creation of the line of glass oils provides for the choice of a bottle with an innovative shape, the adoption of a pattern that connotes the entire corporate and the painting of glass; the final result transfers a strong distinctiveness and belonging to all the products.

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