Lasah

Design: Amaia Victoria Garcia
Project Type: Concept
Location: Brooklyn, USA
Packaging Contents: Flavored Water
Packaging Substrate / Materials: Aluminum
Printing Process: Digital Printing

Lasah is a CBD flavored water that is locally produced and made in the Philippines. CBD is a natural relaxant and pain reliever, it is able to help with some physical and mental illnesses to reduce pain and stress.

This project derived from not only the stigma of drugs in the Philippines but also that of mental health and awareness. CBD is a natural relaxant and has been proved to alleviate stress, anxiety and pain something that many Filipino’s quietly suffer from, and this is an outlet that is not currently available in the country but will hopefully be in the near future to help those that cannot afford other medicinal outlets.

What’s Unique?
This packaging brings back some psychedelic typography from the 70s and 80s with the thick line weight and curled serifs while pairing it with minimal modern design.