Locus

Agency: Lasuite Atelier
Designer: Laurie Bernard
Location: France
Project Type: Produced
Client: Saget la perrière
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle

Creation for the Saget La Perrière house of the Locus range and brand block.

First vintage of this Loire house whose name comes from the Latin “place”. Real itinerant project, Locus draws its reason for being and its essence in the incredible diversity of the oceanic terroirs of the Loire Atlantique. Locus only offers wines from the Folle Blanche and Melon de Bourgogne grape varieties, and as a fervent defender of these historical varieties of the Pays Nantais, endeavors to recreate all their most beautiful variations.

Work done with Jordan Saget, patronymic collaboration that gave birth to this graphic universe through ephemeral arabesques drawn in chalk.