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Beleaf


Design: WIN Creating Images
Location: Germany
Project Type: Produced
Client: Emmi Group
Product Launch Location: Global
Packaging Contents: Vegan product range

For our long-standing client Emmi we developed a new brand for a vegan product range – a big step for a traditional dairy client.

Our starting point was a branding workshop, in which all the basic principles of the brand were developed. Building upon this, we created various design concepts that brought the brand essence to life in many different ways. At the same time, the name “beleaf” was invented, which invites to puns and enlivens the brand communication.

What's Unique?
The final design captivates with loving illustrations and trendy colours that are fun and arouse curiosity. A central brand area bundles all information and offers the consumer a good orientation. We beleaf in design and in the power of brands!







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