Spicy Flavor Puffed Rice

Design: Manoranjan Kar
Location: India
Project Type: Produced
Client: CA Puffed Rice Mill
Product Launch Location: Global
Packaging Contents: Food
Packaging Substrate / Materials: Plastic Cup, Yogurt Cup
Printing Process: Flexography

Puffed rice is a type of puffed grain made from rice, commonly used in breakfast cereal or snack foods. The aim of the project was to design Spicy flavor Puffed Rice for India while eats traditional

What’s Unique?
Murmuren offers Spicy flavor Puffed Rice to the customers. The cylindrical plastic container is divided into 4 parts and has a selector lid to choose the puffed rice which the customer wants to eat. This ensures the user is consuming only that puffed rice that he/she wants.

Its size makes it ideal to carry it anywhere and can be consumed at any time. This uncomplicated form makes Murmuren an ultra-portable as well as an instantly consumable product.