Petty Well – Dog food

Design: Mailys Huby
Location: France
Project Type: Produced
Client: Petty Well
Photographer: Laura Briault
Product Launch Location: France
Packaging Contents: Dog food
Packaging Substrate / Materials: Tin can and paper
Printing Process: Digital printing

Petty Well is a young French brand of natural dog food. By answering questions about your pet you get custom-made menu suggestions and can then get them delivered monthly to your door. We have been working with this company since their early beginnings and it has been a great adventure to create new design concepts as their brand grows. From the logo, to the cardboard packaging, and especially to the tin design, the aim was to create a fun, playful and colorful branding. Something not too serious than can remind us of the unique and loving relationship we have with our pets.