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Friend & Foe

Design: Makers & Allies
Location: United States
Project Type: Produced
Client: Friend & Foe
Product Launch Location: United States
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital printing, foil stamping, embossing, spot varnish

As the tarot card turns, your fate is revealed— for better or for worse. Each intricate illustration (Lady Justice, The Knight of Cups, The Magician, and The Sun) are splintered by a cross-section of the grinning spectre of death. Embossed, spot varnished details highlight fortune’s side, while debossed gold foil underscores fate’s macabre plans in store. Blessings are always paid due by their shortcomings when their reverse hangs in the balance— how will your hand be dealt?





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