Better Beauty

Design: Aja M Johnson
Location: United States
Project Type: Concept
Packaging Contents: Skincare
Packaging Substrate / Materials: Glass Jar, Carton

A (preferred) preliminary mockup of an ‘approachable premium’ ‘scientifically natural’ skincare collection. Branding/logo design as been removed by request of the client as the brand has not launched yet. Target audience is women 18+, with primary focus on the millennial demographic for preventative aging. Showcasing one sku of five launch products. Set to launch at a luxury nationwide retailer and direct to consumer.