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Design: Vladimir Savostin
Location: Russia
Project Type: Concept
Packaging Contents: Famous brands

Brands have been manipulating us for a long time. But what is hidden under the mask of the brand? Emotional emptiness of consumption and manipulating our minds of big brands.

What's Unique?
This criticism of the consumer society with the help of the brand design itself. The supermarket environment is a consumer management environment where the consumer does not understand that they are being managed. The last 2 slides are a traditional sweet milk Russian product.

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