Agency: DDB Egypt
Art director: Ahmed Osama (Shenki)
Location: Egypt
Project Type: Produced
Client: Lapoire Egypt
Product Launch Location: Global
Packaging Contents: Snacks
Packaging Substrate / Materials: Plastic
We have created a new character for the product that is a salt shaker. The art direction is also minimalistic and youthful style to pop up on shelf and attract target audience.