Showing Posts With:

Fit Bake

Agency: Riser
Co-founder: Camila Drozd
Co-founder: Paul Marcucilli
Location: United States
Project Type: Produced
Client: Fit Bake
Product Launch Location: United States
Packaging Contents: Cake and Frosting Mixes
Packaging Substrate / Materials: Pouch, Jar / Plastic
Printing Process: Digital Printing

The first line of its kind, Fit Bake offers baking products that are keto-friendly, gluten-free, low-calorie and are as good (or even better!) than the traditional unhealthy stuff. Think the younger, cooler, healthier version of Betty Crocker.

To disrupt the health aisle, we created a visual language that’s celebrates the amazing texture and deliciousness of each Fit Bake creation. Hero product shots with oversized “bites” show off the soft, moist texture while cascading sprinkles add a fun finishing touch. The result puts the shopper “in the moment” with irresistible appetite appeal, then seals the deal with bold health call-outs.

3 comments: Fit Bake

  1. The information in the post you posted here is useful because it contains some of the best information available. Thanks for sharing it. Keep up the good work MAP Machines.

  2. This comment has been removed by the author.

  3. This comment has been removed by the author.


STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.