JDA, Inc. Retail Ready Design recently won the 2009 Gold Pentawards for these very awesome earphones for Audiovox.
Audiovox found that customers choose their earbuds like a fashion accessory and packaging is key to their choice. JDA developed the earBudeez series as personalities with the earbuds as eyes in different positions to convey attitudes and emotions. These fun, eye-catching packages appeal to customers of all ages who want to express themselves with a unique product.
I have the feeling there will be many more coming in the future!
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